Custom Build
A custom build is the process of assembling a golf club or full set to precise specifications chosen for a specific golfer.
Instead of pulling clubs straight from the rack, a builder selects the exact shaft, grip, swing weight, loft, lie, and length that match the player’s fitting results. Every component is measured, adjusted, and installed so the club performs the way the fitter intended.
Custom builds focus on consistency and quality. The builder checks tolerances, aligns shafts, trims them to the correct length, installs grips to the right size, and ensures each club flows properly from one to the next.
The goal is a set that feels unified and produces predictable results. When done well, a custom build turns fitting recommendations into real-world performance the golfer can trust on the course.